DAVID SHOTOLA

Implemented robust SEO strategies, contributing to a significant 30–50% increase in organic traffic within the initial two months of engagement.

Conducted comprehensive keyword research, competitor analysis, and advanced on-page/off-page optimization, substantially enhancing website visibility and search rankings.

Created high-quality, engaging, and SEO-optimized content for blog posts, successfully driving user engagement and attracting new audiences.

Optimized website structure and technical metadata, resulting in a 15–20% improvement in crawl efficiency, as validated by Google Search Console data.

Enhanced user experience and search engine performance through strategic optimization of website structure, meta tags, and internal linking.

Monitored key SEO performance metrics and delivered data-driven monthly reports to stakeholders, guiding strategic adjustments and demonstrating clear ROI.

Utilized AI-assisted content tools, including SurferSEO and ChatGPT, to scale high-quality, SEO-optimized content production efficiently and effectively.

Managed the end-to-end digital content strategy, leading to a measurable boost in user engagement across key blog categories.

Supervised and mentored a team of content creators, ensuring all output adhered to strict SEO standards and brand guidelines for quality and consistency.

Collaborated effectively with web developers to implement Schema Markup, significantly improving content's visual hierarchy and enhancing SERP features.

Collaborated with WordPress developers and marketing teams to execute website content updates and SEO initiatives, ensuring seamless implementation.

Wrote, formatted, and published engaging blog posts and website content using WordPress CMS, maintaining high standards of quality and consistency.

Applied on-page SEO best practices, including strategic keyword placement, optimized headings, meta descriptions, and internal linking, to enhance content visibility.

Monitored website traffic and content performance using Google Analytics and Google Search Console, providing data-driven insights for continuous improvement.

Supported content optimization efforts by identifying underperforming pages and recommending data-backed improvements, enhancing overall site health and ranking.